Why No One Follows Your Company Page (What To Do Instead)
Most LinkedIn Company Pages don’t struggle because of the algorithm. They struggle because they don’t have a clear job to do. This article explains why people don’t follow Company Pages — and what actually works instead.
What a LinkedIn Company Page Is Actually For in B2B
Most LinkedIn Company Pages don’t struggle because of the algorithm. They struggle because they don’t have a clear job to do. This article explains why people don’t follow Company Pages — and what actually works instead.
How to Reverse-Engineer LinkedIn Company Page Success (Without Becoming a Copycat)
Learn how to reverse-engineer LinkedIn Company Page success by analysing what works elsewhere without copying it, so you can develop a strategic approach that fits your B2B audience and goals.
The New LinkedIn Strategy Every B2B Brand Needs
Most B2B brands are still using outdated LinkedIn strategies that prioritise posting over participation. This article explains how LinkedIn’s shift from reach to relevance changes everything — and what B2B marketing teams must do to make their Company Page work harder, alongside their people, to drive trust, visibility, and growth.
How to Verify Your LinkedIn Company Page: A Step-by-Step Guide
A practical guide to LinkedIn page verification — what it is, how it works, and why B2B marketers and admins should pursue verification to improve credibility, trust and visibility.
LinkedIn Company Pages Can Now Accept and Respond to Direct Messages
Insights on LinkedIn Company Pages’ ability to accept and respond to direct messages — what this means for B2B marketers and admins, how to use the feature strategically, and tips for engagement and response management.
100 Most Followed Companies on LinkedIn in 2026 (Updated List)
Who are the most followed companies on LinkedIn in 2026 — and what can B2B teams actually learn from them? This updated list looks beyond follower numbers to explain what sustained Company Page growth really tells us about visibility, relevance, and strategy on LinkedIn.
