LinkedIn Books

LinkedIn Books

Michelle J Raymond is a globally recognised LinkedIn expert and has co-authored two great LinkedIn resources to help businesses and their employees get started. Both books have been international best sellers. 

BUSINESS GOLD: Build Awareness, Authority and Advantage with LinkedIn Company Pages

International Best Seller Business Gold is the world’s first book dedicated to the undiscovered goldmine of LinkedIn Pages. Business Gold explains how you can take advantage to promote your brand, generate leads and gain the edge over your competition.

From why you should take pages seriously to examples of Company Page excellence, this book takes you through the process of setting up your LinkedIn Company Page and how to leverage it in your marketing.

Second edition launched November 2023. 

The LinkedIn Branding Book: The Power of Two. Build Your Personal and Business Brand on LinkedIn for Exponential Growth

Inside, you’ll discover the power of putting yourself out there and the foundational branding steps you need to stand out and rise up on LinkedIn as an employee or a business.

Think of #MichelleSquared as empowering yet straight-talk experts, guiding you to build a personal or business brand that is uniquely and proudly yours.

BONUSES INCLUDED – 50 page action-taking companion Brand Squared Workbook™ + Links throughout to top-ranked “The LinkedIn Branding Show by #MichelleSquared” podcast, where you can listen in to the authors discussing LinkedIn Branding together in more detail.