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LinkedIn Profile Writing

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LinkedIn Profile Writing & Optimisation for Senior Leaders

LinkedIn Profile Writing & Optimisation for Senior Leaders

Your LinkedIn profile is no longer just a personal bio.

It plays a critical role in how LinkedIn’s search and discovery engine understands who you are, what you’re known for, and who should see your content.

We optimise LinkedIn profiles for time-poor senior business leaders and subject-matter experts who want to be found, trusted and positioned correctly — without having to do the work themselves.

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Your Profile Is the Engine Behind LinkedIn Visibility

As LinkedIn’s search and content discovery systems evolve, profiles now send stronger signals than ever.

Your Profile influences:

  • Whether you appear in relevant LinkedIn searches

  • How your content is categorised and distributed

  • Which audiences LinkedIn connects you with

  • How credible and clear your expertise appears at first glance


If your Profile is outdated, unclear or generic, it limits the impact of everything else you do on LinkedIn — including content creation, networking and thought leadership.

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Who This Is For

Who This Is For

Designed for Leaders Who Don’t Have Time to Do It Themselves

This service is for senior leaders, experts and employees who know their LinkedIn presence matters, but don’t have the time or inclination to optimise it properly.

It’s ideal for:

  • Executives and senior decision-makers

  • Technical specialists and subject-matter experts

  • Client-facing leaders and consultants

  • Employees who are expected to show up more visibly on LinkedIn

 

If LinkedIn is part of how your business builds credibility and visibility, your profile needs to work harder — quietly and consistently.

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Get Your LinkedIn Profile Working for You

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Search & Discovery Visibility

Your profile is optimised to send clear signals to LinkedIn’s search and discovery engine, helping you appear in more relevant searches and connect your content with the right audience.

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Clear Professional Positioning

We position your experience, expertise and role clearly so your profile immediately communicates who you help, what you’re known for, and why your perspective matters.

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Strategic Narrative

Your profile is structured around a strategic narrative that aligns with your business goals, content activity and thought leadership — not a list of responsibilities.

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Attract Opportunities

Your LinkedIn profile works in the background to support content visibility, networking and inbound opportunities, especially as you become more active on LinkedIn.

FAQ's

A professionally written profile can significantly enhance your online presence, making you more visible to potential clients, partners, and industry peers. It presents a polished, authoritative image that fosters trust and opens doors to new business opportunities.

We emphasise your leadership experience, industry expertise, and key accomplishments. We also optimise your profile for LinkedIn and Google SEO, ensuring it appears in relevant searches by potential clients and partners.

Yes, our service is tailored to your specific industry needs. We understand the nuances of different sectors and customise your profile to resonate with your target audience.

Our service is tailored for established business leaders looking to expand their network and influence. We focus on strategic personal branding and networking, rather than job search tactics.

Absolutely! A well-crafted profile serves as your digital business card. It can significantly impact first impressions, establish credibility, and facilitate meaningful business connections.

The process usually takes between one to two weeks, depending on the complexity of your profile and the level of customisation required. It also depends on how quickly you can return the information required. 

Definitely. We collaborate closely with you to ensure your profile accurately reflects your professional persona and goals. Your input is crucial in crafting a profile that truly represents you.

We will discuss this in our first session. We will need details about your professional journey, achievements, skills, and any specific goals you have for your LinkedIn presence. This information helps us create a profile that effectively communicates your unique professional story.

Click “Let’s Do This” on our website and we’ll set up a consultation to understand your needs and explain how we can help transform your LinkedIn profile into a powerful tool for business growth.

Client Testimonials

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